Transforming Micro-Book Experiences
-
Oter
Nedarland -
25%
Improved Retention Rate -
30%
Increase Weekly Active User
1
Project
Project
overview
This mobile application, launched in 2023, has achieved significant success with over 1 million users globally and is available on both the Google Play Store and Apple App Store. The app’s core features include a streak challenge system, social connectivity, and personalized user profiles
2
Problem
Several factors prompted the creation of this product:
- Users prefer audiobook versions of summaries for on-the-go listening
- E-books and summaries are favored for quick consumption
- Users appreciate tailored content and learning roadmaps
- Personalized recommendations based on reading history and preferences
3
Challenges
Here are some key challenges to consider when developing such a platform:
- Keeping users engaged with short-form content and motivating them to consume more.
- Helping users find relevant microbooks based on their interests.
- Ensuring high-quality audio recordings and synchronization with the text.
- Building robust recommendation systems based on user preferences and behavior.
4
Workflow
Workflow
scenario
Creating a microbook app like Oter involves a complex workflow. Content acquisition, summarization, editing, audio production, and quality assurance are crucial steps.
Building robust recommendation systems, ensuring high-quality audio, and maintaining user engagement are significant technological challenges.
Effective monetization and standing out in a competitive market are additional hurdles to overcome.
5
Solutions
A microbook app like Oter aims to provide concise and accessible knowledge to busy individuals.
To achieve this, it faces challenges in content acquisition, curation, and summarization. Building a user-friendly platform requires focus on personalization, various content formats, interactive features, and community building.
- Utilize advanced algorithms to tailor content suggestions based on user preferences, reading history, and behavior.
- Offer various content formats (text, audio, video) and lengths to accommodate different user preferences and time constraints.
- Incorporate quizzes, polls, and discussion forums to enhance engagement and knowledge retention.
- Enable users to share insights, highlights, and book recommendations with their social network.
- Incorporate features like text-to-speech, adjustable font sizes, and color themes for users with disabilities.
Check live project
We combined the UX and UI stages in order to convey our vision to the client as best as possible.
We combined the UX and UI stages in order to convey our vision to the client as best as possible. Plus, the presentation of the concept was designed in an interactive form
Check live website
Typefaces that rock
We replaced the main typefaces with ones that are more user-friendly. We chose Cera Pro that is more common for iOS apps
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
Regular
“Plate” project aims to simplify and enhance
Medium
“Plate” project aims to simplify and enhance
Semibold
“Plate” project aims to simplify and enhance
Rich color mix
Our carefully chosen color palette reflected the brand’s vibrant yet sophisticated identity, resonating with users while maintaining a visually appealing interface.
Primary Color
Code: #625CF6
Dark Color
Code: #101010
Gradient Color
Code: #A22FDB
8
Wireframe
Our wireframes outline the app’s structure and functionality, focusing on intuitive navigation, user-friendly interfaces, and key features such as multi-gym access, flexible class scheduling, and personalized workouts.
9
From concept to reality
By addressing user pain points and continuously improving the app based on user feedback, Oter can become a valuable tool for personal and professional growth.
10
The outcomes
25%
Improved Retention Rate
30%
Increase Weekly Active Users
4.8
Average App Rating
11
Clients feedback
Design Monks brilliantly designed our Oter mobile app, showcasing their expertise in the EdTech industry. Their innovative approach and attention to detail resulted in a stunning, user-friendly app. Their commitment to excellence made the entire process seamless and enjoyable.
Gaurav Khanna
Engineering + Product, Co-Founder
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