Carnesia- One-stop beauty care retailer

  • Carnesia
    Beauty Care Products
  • Mobile App Design
    Project Scope
  • 2 Months
    Project Duration

Project
overview

Carnesia is one-stop authentic shop for Makeup, Hair Care, Skin Care, Fragrance, Personal Care, Beauty Tools & Accessories, Oral Care, and Mom & Baby products in Bangladesh. Our objective was to create a funnel that would make a smooth journey for our users, from analyzing skin to purchasing the required products.

Our users will be able to compare all the suggestions and select what’s best for them. Carnesia is a virtual make-up & skin-care application that will help users analyze their skin and recommend the best skin care and products according to it.

Problem

The targeted audience couldn’t find a convenient way to analyze their skin and get regular updates on it. Also, they wanted a quick fix for the information gap they are facing. Users claimed they are often unaware of what type of skin care products they should use, and how they would affect their skin.

Several factors prompted the creation of this product:
  • Lack of diverse functionality that would help users conveniently interact with the platform
  • Hard payment process — sometimes, users left the book ordering halfway because it took too much effort and time.
  • Conflict between design style and branding concept — users felt slightly confused about this disharmony.

Challenge

We were tasked to create a global digital platform, whether you’re looking to revamp your skincare routine, experiment with new makeup trends, or find effective solutions for your specific concerns, we’ve got you covered.

Several factors prompted the creation of this product:
  • The digital gap in the beauty industry
  • Lack of digital solutions on the market
  • Difficulties in the daily selection of products
  • Insecure payment transaction

Workflow scenario

Armed with insights about the client’s pain points, we eagerly began the journey of crafting a distinctive identity for skincare business. To achieve this goal, our designers created a captivating logo, memorable brand icon, and harmonious color palette, carefully selecting typography, personalized images, and attractive containers with icons. These elements were seamlessly mixed together, resulting in a well-structured and eye-catching app for the beauty product users.

Solutions

To bring all generated ideas to life and ensure that our team works straight toward the common goal, we created a comprehensive and specific scenario of the Carnesia workflow process. After accepting the task from the client, we:

  • Intuitive onboarding
  • Consistent UI design
  • Advance search option
  • Easy checkout process
  • Brand-wise data filter
  • User ratings & feedback
  • Improved Navigation
  • Product order history
  • Descriptive Text

Whether you're looking to revamp your skincare routine, experiment with new makeup trends, or find effective solutions for your specific concerns, we've got you covered

Typefaces
that rock

We replaced the main typefaces with ones that are more user-friendly. Instead of the original Red Hat Text we chose Outfit that is more common for iOS apps
aa

Outfit

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9

Rich color mix

Carnesia’s style guide and design system is built upon the Atomic Design methodology, which breakdown the design elements into a hierarchy of building blocks.

Primary
#E5218D
Secondary
#05A1DC
Dark
#011821
Tertiary
#EB6850
Paragraph
#3A4346

Sketching

Once our raw content was ready, we started putting all our ideas from paper to pen. We began sketching and visualizing transitions from screen to screen and user interferences.

From concept to reality

Our experts made sure to keep the client informed about the progress of the Carnesia project by providing three updates per week, which included one team call and two written updates. Additionally, we conducted regular development reviews to ensure that the design and layout closely resembled the approved mockup, being in line with the client’s requirements.

Clients feedback

Shakhawat Hossain

I am delighted with the Carnesia Beauty mobile app your team designed. It's visually stunning, user-friendly, and functions flawlessly. Your responsiveness and communication were impressive.Thanks for making our vision a reality.

Shakhawat Hossain

Founder of Carnesia

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