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Akij Cement’s Leap into Digitalized Referrals

Tejgaon, Dhaka
Akij CRM
Funding Raised
$338K
Work Scope
Mobile App

Project Description

The CRM platform for Akij Cement revolutionizes the referral system. Specifically tailored for engineers and masons, it provides intuitive tools and instant communication channels. With an aim to streamline campaigns and elevate stakeholder interactions, we’re redefining engagement in the cement industry.

Users often find it challenging to keep track of the various construction projects they are involved in, leading to confusion, delays, and missed deadlines. This lack of a centralized project management system results in inefficiencies and lost opportunities for timely decision-making. Several factors prompted the creation of this product

Manual paperwork, delayed communication, and mismanaged resources were common issues.

Clients often lacked transparency into project progress and struggled to make informed decisions about cement products.

There was a need to modernize and streamline these processes for improved efficiency and client satisfaction.

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To address the challenges associated with the seasonal decline in restaurant business during vacation and winter periods in France, the following solutions can be implemented

Through the app, users can input cement usage data directly on-site using their mobile devices.

We just not only saves time but also reduces the likelihood of errors, leading to more efficient project management

Optimize resource allocation and inventory management to reduce costs for both clients and contractors

Design Process

Here’s an overview of a medium-sized, 14 week website project.

Research

1 Week

In the first week, we identify user pain points, analyze business needs, and assess challenges. These approaches are essential to set the stage for a more effective and improved user experience.

Ideation & Strategy

2 Week

We gather insights through interviews, competitor research, and journey mapping, then brainstorm and create wireframes while defining project challenges and user satisfaction benchmarks to guide the design process.

Style Guide & UI Planning

3 Week

We define the brand's visual identity with a style guide covering typography and color palette. At the same time, we plan for initial UI designs to ensure a consistent, modern, and user-friendly experience.

Final Testing & Refinements

4 Week

In the final phase, we validate the design through user testing, A/B tests, and feedback. These strategies help us refine the prototype to optimize usability and ensure a smooth & engaging user experience.

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Style Guide & Component

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Wireframe
& UI Design

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Workflow Scenario

Using the app’s intuitive interface, the project manager inputs data such as the number of cement bags used, the type of cement, and the specific location of usage. They can also capture images for documentation. The app processes this data and transfers it in real-time to a centralized database. This ensures that the project manager, as well as other stakeholders, can access the most up-to-date information.

From concept to reality

By simplifying the data collection process and making it error-resistant, the Akij Cement App streamlines project management and enhances productivity, effectively addressing the pain point construction professionals often face.

Client feedbacks

I've collaborated with Design Monks for a year, and the experience has been truly remarkable. Their team's cooperative nature, combined with their innovative ideas and unwavering effort, has made our partnership a fruitful one.

Laiza Lamyea Lia

Marketing and Branding Lead, Akij Resources Limited

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